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The Newspaper Society Advertising & New Media Exhibition
Stand 4 : 23/24 September 2002, Hilton Hotel, Birmingham
Beacon Dodsworth are exhibiting at The Newspaper Society's Advertising & New Media Exhibition (AdMex) in September in Birmingham. We will be demonstrating JICREG mapping capability and also showing you how Prospex can work for the Regional Press.
JICREG mapping provides over 1,200 free circulation area maps a week to visitors to the JICREG and The Newspaper Society websites as well as a more advanced mapping system for subscribers.
The subscriber system is very simple to use, its readership maps provide a unique insight into regional press geography and once the maps are pasted into PowerPoint 2000 or XP they can be edited and animated without having to learn any other system.
The system provides:
Drive time and drive distance lists Maps of any combination of your own lists and predefined areas Maps of readership penetrations broken into eight bands
Links to the free circulation area mapping can also be provided from your website since JICREG mapping has been developed using our MapVision web:mapper technology.
Find out more about JICREG mapping
Prospex for advertising & circulation departments
Prospex provides provides all the mapping, analysis and profiling functionality that you need to convince advertisers. It can also map the exact location of every reader and agent as well as every street. This makes it the ideal mapping tool for circulation and transport departments.
Detailed Maps and Consumer data for Advertising Sales
Map Circulation and readership Calculate Drive times Produce maps and reports from DVLA, TGI, Lifestyle, Geodemographic and Census data Import and Export easily to JIC-in-a-Box Display any postcoded information Profile Advertisers' customers
Find out more about Prospex for Advertising Sales
Scheduling, Canvassing and Routing for Newspaper Sales
Plan Rounds for free and direct delivery as well as canvassing
Printed maps and rounds for each agent Schedule delivery to agents
> New comprehensive and cheaper Ordnance Survey data
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Maps every street
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Maps every house
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Maps the boundary of each full postcode
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> New Prospex software
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Visualises Ordnance Survey data
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Breaks down areas into delivery rounds
Routes vans
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Creates territories from full postcodes
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Read more about Prospex for Scheduling
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