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Visualising your data in Prospex is easy. Import your sales data directly from Excel or any major format - all you need is a postcode and Prospex will check for postcode errors.
Formulate your dealer territories by picking postcode districts directly on a map or importing your current territories straight in.
Display any number of areas
Display any number of catchments together in different styles, seeing how different areas interact - for example how a dealer territory fits with a drive time area or a competitors patch.
Map point locations of dealers, competitors and customers and their associated data. Select the layers of information you want to map - Would competitor dealers add impact to my case? What scale of road network is required? And you have the choice over the colour, symbols, text and shading used - giving you total control.
Compare industry data for different local markets
Industry data such as Parc, SMMT, DVLA and MVRIS can be imported into Prospex, and fully analysed and compared with other customer data in the spreadsheet, a sophisticated template which can be reused for different local markets at the click of a mouse. Sort, index and accumulate on any column for instant ranking reports. Data can then be exported directly from Prospex back into Excel.
Calculate service potential for your whole network and establish trends to determine the reasons behind successes and failures. Get a further feel for your territories by analysing your areas geodemographically, telling you what kind of person lives where and who your potential customers are. Profile your customers and apply it to new areas to aid targeting for direct mail.
Automatically optimise your network using the rules that you choose - by population numbers, drive time analysis or sales data for example. Vortex, the optimiser module automatically weights the criteria and makes the territories as compact as possible
Highlight sales hot spots
Highlight sales hot spots and areas of poor performance thematically using colour shading, charts or labelling in any combination. Design the layout yourself adding titles, keys and scale bars. Automate repetitive or custom tasks with the Prospex macro language. Use the template maps to compare different datasets for each sales territory building up a thorough understanding of it. Or view the same dataset for different sales territorys to show the contrasting effects of location.
Produce professional 'paper' maps to make your case or drop your map into PowerPoint presentations for instant visual understanding. Back up your visual map with detailed reports from your spreadsheet.
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