September 3, 2012
After proving a pilot franchise but before generating revenues from franchisees, money is tight but the franchiser needs to grow the model by selling as many franchises as possible. This is where BD comes in… By identifying viable territories and understanding …
August 22, 2012
As with any outdoor advertising campaign, measuring the projected return on investment is key: before buying campaigns, advertisers want a way to know what effect they are likely to have. To calculate this, key industry players in the Netherlands …
March 28, 2012
Dear Director, A friend prompted me to look for sites for Waitrose in York and I had been told that the smallest outlet to be considered would be 7000 sq. ft. One of the places I identified (too late) has …
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